T The 94Fifty® Basketball by InfoMotion Sports Honored in the Recreation Category
New York, NY (November 12, 2014) – InfoMotion Sports Technologies today announced that its 94Fifty Smart Sensor Basketball has been awarded the 2014 Best of What’s New Award by Popular Science magazine in the recreation category. Every year Popular Science evaluates breakthrough products and technologies that represent a significant leap in their categories to choose the winners of the annual the Best of What’s New Award. The 94Fifty Smart Sensor Basketball is featured in the magazine’s December issue, on newsstands now, alongside 99 other new products and technologies spanning 12 categories: Aerospace, Automotive, Engineering, Entertainment, Gadgets, Green, Hardware, Health, Home, Recreation, Security, and Software.
“We are honored that Popular Science has recognized with the 2014 Best of What’s New awards the many technical innovations that InfoMotion brought to the market with the 94Fifty Smart Sensor Basketball.” said Michael Crowley, CEO and Founder of InfoMotion. “The recognition by Popular Science underscores our commitment to innovation within the Internet of Things. Our team continues to focus on developing first in class, high-quality products to help athletes develop motor skills in any fitness application.”
The 94Fifty Smart Sensor Basketball is the first product of its kind to measure and diagnose the quality of key basketball skills critical to building confidence, versatility, and success in the game. The basketball sends immediate shooting and ball-handling feedback to a mobile smartphone via Bluetooth, and gives players of any skill level access personal training feedback about shooting and ball-handling skills. The immediate and precise feedback allows players to improve important muscle memory skills more efficiently and effectively on a daily basis.
“Winners of Popular Science’s Best of What’s New Award tend to change what the future will look like. This year’s 100 honorees are no different: They are revolutionary in their respective fields,” said Cliff Ransom, Editor-in-Chief, Popular Science.
The 94Fifty basketball includes a free, downloadable app for Android and IOS users that allows the player to train specific skills, work through levels of increasingly difficult workouts, compete head to head with any player based on their skills, and compete with anyone in the world via Twitter. The app counts hundreds of shots during a workout, and overlays important shooting metrics like shot arc, shot backspin, and shot release speed so that players can better track how their shooting mechanics affect accuracy.
The 94Fifty Smart Sensor Basketball is available for $199.95 at http://www.94fifty.com, and select online retailers nationwide.
94Fifty Smart Sensor Basketball is the Official Smart Basketball of the National Association of Basketball Coaches and has been endorsed by the Amateur Athletic Union Basketball (AAU).
About InfoMotion® Sports Technologies
94Fifty® is the basketball brand of InfoMotion Sports Technologies Inc. (IST). InfoMotion® is the world leader for developing and commercializing advanced complex motion software and firmware for the Internet of Things (IoT), including its award-winning Powered by InfoMotion software suite. IST develops its own branded products for some fitness verticals and enables partners with software capabilities for wearable, attachable, and embeddable sensor applications in other fitness verticals. More information can be found at www.infomotionsports.com, and www.94Fifty.com.
About Best of What’s New
Each year, the editors of Popular Science review thousands of products in search of the top 100 tech innovations of the year; breakthrough products and technologies that represent a significant leap in their categories. The winners — the Best of What’s New — are awarded inclusion in the much-anticipated December issue of Popular Science, the most widely read issue of the year since the debut of Best of What’s New in 1987. Best of Whatʼs New awards are presented to 100 new products and technologies in 12 categories: Aerospace, Automotive, Engineering, Entertainment, Gadgets, Green, Hardware, Health, Home, Recreation, Security, and Software.
About Popular Science
Founded in 1872, Popular Science is the worldʼs largest science and technology magazine; with a circulation of 1.3 million and 6.8 million monthly readers. Each month, Popular Science reports on the intersection of science and everyday life, with an eye toward whatʼs new and why it matters. Popular Science is published by Bonnier Active Media, a subsidiary of Bonnier Corporation.
